Our 2025 peak season is well underway and will be coming to a close within the next month. Sales activity is expected to continue beyond the end of season as buyers feel ready to make decisions after exploring their options over the winter months. Gratefully I have been super busy, listing and prepping homes for sale as well as advising buyers looking to purchase in Southwest Florida.
Market analysis by Matt Brown | Luxury Real Estate Advisor | William Raveis Real Estate
RealTrends Verified: #922 Nationally & #13 in Naples (2024) · Top 1.5% of Agents Nationwide (2025)
$700M+ Career Sales · $50M+ in 2024 · CLHMS · GRI · 23+ years experience · (239) 580-8864
My brokerage firm, William Raveis, has earned international acclaim once again for their impeccable reputation and exemplary professional performance! The global experts at Luxury Lifestyle Awards (LLA) have honored William Raveis as the best in the Luxury Real Estate category for five states: Florida, Connecticut, Massachusetts, New York & South Carolina. Thank you for choosing William Raveis Real Estate and myself to represent you.
As some of you might know, I have a extensive history with new construction projects, developing on a smaller scale personally as well as selling within many of the new communities in the Naples area. I feature comprehensive information many of the area’s top new construction projects on my website. For those curious or interested in the Four Seasons Naples Beach Club, the 2nd phase of 83 Golfside Residences just obtained approval to begin construction and began selling units, prices start around $7M. I was able to tour the project recently, check out the current status in my social media post.
Be sure to check out the latest Naples real estate market reports and news below, or use our inventory search tools to explore available listings. As always, if you have any questions or need guidance, don’t hesitate to reach out. I’m happy to help!
Best Regards,
Matt
Matt
Naples MLS Data February 2025
February 2025: Naples Market Trends and Commentary
In this month’s Naples real estate market trend review, I included properties above $2 million in sales price. The charts below represent separate trend lines for single-family homes and condominiums and display market trends over the last 5 years.
Key Naples $2M+ Market Trend Takeaways:
- There are more higher priced properties selling in the past year compared to the prior year with the average selling price and selling PPSF up in the range of 5.7% to 14.2%.
- Inventory continues to build, reaching new all-time highs for the number of $2M+ properties available for sale. Inventory tends to peak in March so it’s likely we will see a new record next month.
- Sales of properties over $2M were significantly (18.2 to 32.6%) better in February 2025 compared to February 2024 but similar for the last 12 month period compared to the prior year
- Total sales volume of homes over $2M were 3x more than condos over $2M and dollar volume of sales of single families over the past year were 18.7% higher than the prior year, condos were up 5.4%
- Properties over $2M are taking significantly (33.8% to 57.6%) longer to sell than the prior year but still well below pre-pandemic typical average days on the market
AVERAGE SALES PRICE
12-month rolling average
Single Family Homes: $4,972,795
+14.2% YoY
| Condo: $3,726,448+6.9% YoY
The average sales price for a property over $2M in Naples over the last 12 months (compared to the same 12-month period a year ago):
- Single Family Homes: $4,972,795 (+14.2%)
- Condo: $3,726,448 (+6.9%)
AVERAGE PRICE PER SQFT
12-month rolling average
Single Family Homes: $1,186
+7.9% YoY
| Condo: $1,255+5.7% YoY
The average sales price per square foot for a property over $2M in Naples over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: $1,186 (+7.9%)
- Condominiums: $1,255 (+5.7%)
MONTHS SUPPLY
12-month rolling average
Single Family Homes: 19.8 months
+18.6% YoY
| Condo: 20.0 months+25.8% YoY
This is one of the most informative metrics regarding the current supply/demand balance of the real estate market activity since it combines the pace of sales with the number of properties currently available. The months of supply metric tells us how long it would take for all the properties on the market to be sold if sales continued at the current pace and no additional listings came on the market. Nationwide 6 months of supply is often considered to be a balanced market but within Naples luxury market, the typical level of supply escalates to up 24 months as the price point increases.
The months of supply for properties in Naples over $2M in February 2024 (compared to February 2023):
- Single Family Homes: 19.8 months (+18.6%)
- Condominiums: 20.0 months (+25.8%
HOMES FOR SALE
12-month rolling average
Single Family Homes: 1,002
+23.1% YoY
| Condo: 477+24.2% YoY
The number of properties for sale in Naples over $2M in February 2024 (compared to February 2023):
- Single Family Homes: 1,002 (+23.1%)
- Condominiums: 477 (+24.2%)
NEW LISTINGS
12-month rolling total
Single Family Homes: 205
+7.3% YoY
| Condo: 85-24.8% YoY
The number of property listings in Naples over $2M in February 2025 (compared to February 2024):
- Single Family Homes: 205 (+7.3%)
- Condominiums: 85 (-24.8%)
PENDING SALES
12-month rolling total
Single Family Homes: 88
+4.8% YoY
| Condo: 37-17.8% YoY
The number of pending sales in Naples over $2M in February 2025 (compared to February 2024):
- Single Family Homes: 88 (+4.8%)
- Condominiums: 37 (-17.8%)
TOTAL SALES
12-month rolling total
Single Family Homes: 57
+32.6% YoY
| Condo: 653+18.2% YoY
The number of sales in Naples over $2M in February 2025 (compared to February 2024):
- Single Family Homes: 57 (+32.6%)
- Condominiums: 653 (+18.2%)
TOTAL SALES
12-month rolling average
Single Family Homes: 607
+3.9% YoY
| Condo: 286-1.4% YoY
The number of sales in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 607 (+3.9%)
- Condominiums: 286 (-1.4%)
DOLLAR VOLUME OF CLOSED SALES
12-month rolling average
Single Family Homes: $3,018,486,535
+18.7% YoY
| Condo: $1,065,764,105+5.4% YoY
The total dollar volume of property sales in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: $3,018,486,535 (+18.7%)
- Condominiums: $1,065,764,105 (+5.4%)
AVERAGE DAYS ON MARKET
12-month rolling average
Single Family Homes: 99
+33.8% YoY
| Condo: 104+57.6% YoY
The average days on the market for a property in Naples that sold above $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 99 (+33.8%)
- Condominiums: 104 (+57.6%)
AVERAGE PERCENT OF LAST SALES PRICE
12-month rolling average
Single Family Homes: 6.7%
| Condo: 5.3%
The average discount below the last asking price for a property in Naples that sold above $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 6.7% discount from last asking
- Condominiums: 5.3% discount from last asking
Area Real Estate News March 2025
Area Real Estate News Summary
If you would like to look back at all our monthly news posts, check out our Facebook feed or our LinkedIn feed.
Plans For 83 Naples Beach Club Condos Clear Final Hurdle
The next Naples Beach Club redevelopment phase has been approved, bringing 83 new luxury residences with top-tier amenities. With construction set to begin soon, discover what’s coming next to this iconic beachfront community.
Full story →
Plans For 83 Naples Beach Club Condos Clear Final Hurdle
The next Naples Beach Club redevelopment phase has been approved, bringing 83 new luxury residences with top-tier amenities. With construction set to begin soon, discover what’s coming next to this iconic beachfront community.
Golden Gate Golf Course Redevelopment Underway
Exciting transformations are underway at the former Golden Gate Golf Course! From a new community golf club and veterans’ nursing home to workforce housing and a high-tech driving range, see what’s coming to this landmark location.
Full story →
Golden Gate Golf Course Redevelopment Underway
Exciting transformations are underway at the former Golden Gate Golf Course! From a new community golf club and veterans’ nursing home to workforce housing and a high-tech driving range, see what’s coming to this landmark location.
First Look Inside Naples’ Most Anticipated Private Club
Naples’ most anticipated private club Sterling’s Club offering world-class dining, exclusive wellness, and a sophisticated social atmosphere. With memberships opening March 26, now is the time to explore this unparalleled luxury retreat.
Full story →
First Look Inside Naples’ Most Anticipated Private Club
Naples’ most anticipated private club Sterling’s Club offering world-class dining, exclusive wellness, and a sophisticated social atmosphere. With memberships opening March 26, now is the time to explore this unparalleled luxury retreat.
Indoor Pickleball Complex Proposed For East Naples
A 15-court indoor pickleball complex is proposed for East Naples, featuring league play, AI coaching, and modern amenities. The plan includes a pro shop, locker rooms, and event spaces, with a proposed amendment to allow indoor recreational facilities.
Full story →
Indoor Pickleball Complex Proposed For East Naples
A 15-court indoor pickleball complex is proposed for East Naples, featuring league play, AI coaching, and modern amenities. The plan includes a pro shop, locker rooms, and event spaces, with a proposed amendment to allow indoor recreational facilities.
SW Florida International Airport Begins $1.1B Terminal Expansion.
SWFL International Airport has started a $1.1 billion expansion, featuring a new concourse, additional gates, and upgraded security. The project, expected to be completed by 2027, aims to enhance passenger experience.
Full story →
SW Florida International Airport Begins $1.1B Terminal Expansion.
SWFL International Airport has started a $1.1 billion expansion, featuring a new concourse, additional gates, and upgraded security. The project, expected to be completed by 2027, aims to enhance passenger experience.
Market Trends Shift To Buyer’s Market For Southwest Florida Homes
Southwest Florida’s housing market has shifted to a buyer’s market, with rising inventory, price adjustments, and builders adapting to keep homes affordable. Sellers who bought before 2020 may still benefit from strong equity.
Full story →
Market Trends Shift To Buyer’s Market For Southwest Florida Homes
Southwest Florida’s housing market has shifted to a buyer’s market, with rising inventory, price adjustments, and builders adapting to keep homes affordable. Sellers who bought before 2020 may still benefit from strong equity.
Featured ListingsNaples · Updated Daily
Search Naples Homes For Sale
Below are Naples’ newest properties on the market priced above $2,000,000. See any that are interesting? Let’s connect! If you’d like to search all Southwest Florida properties, visit our website → SEARCH → Search Properties page.
PREVIOUS MARKET DATADOWNLOAD
Southwest Florida & Naples Real Estate Market Reports
Each month our real estate newsletter includes previous months published market reports for the Naples Florida area, which includes the William Raveis luxury real estate market report and the Naples Board of Realtors (NABOR) market report.
Where can I download the full Naples luxury market reports?
The complete reports are available below. For the full archive, visit all Naples market reports →
William Raveis · Official Report
Naples & Bonita Springs (William Raveis) – February 2025
All price tiers, community snapshots, 12-month rolling trends. Southwest Florida MLS west of US 41.
NABOR® · Monthly Market Data
Naples Board of Realtors (NABOR) – February 2025
Full NABOR® analysis of all price segments, inventory trends and year-over-year comparisons.
Matt Brown · Monthly Newsletter
All Newsletters
Every past edition in one place: market data, commentary and the stories behind the numbers, month by month.
The data tells a story. Let's talk about what it means for you.
Matt Brown is one of the top-ranked luxury real estate agents in Naples, with $700M+ in career sales across Port Royal, Pelican Bay, Grey Oaks, Park Shore, and every major Naples luxury community. Whether you are buying, selling, or evaluating the market, a direct conversation with Matt covers more ground than weeks of online research.
Featured ListingsNaples · Updated Daily
Matt Brown William Raveis Listings
20 Reasons to Live in Naples, Florida
Naples isn’t just a place to live it’s a lifestyle. With stunning Gulf Coast beaches, championship golf courses, world-class dining, and no state income tax, it’s no wonder more people are choosing to call Naples home. Whether you’re looking for an investment property, a vacation retreat, or a permanent residence, Naples offers something for everyone.
Beyond its natural beauty and vibrant culture, Naples is known for its strong real estate market and high quality of life. From luxury waterfront estates to golf course communities and charming coastal neighborhoods, the options are endless. If you’ve ever wondered what makes Naples such a sought-after destination, we’ve rounded up the top 20 reasons why buying here is a smart move.
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