The Naples real estate market continues to demonstrate resilience, with well-priced, updated properties attracting strong buyer interest. Higher price points are seeing notably more activity compared to last year, with single-family home sales on the rise, although condominium sales are lagging behind. Many sellers who paused listings over the summer are now gearing up to re-enter the market as cooler weather arrives and seasonal residents return. Recently, I’ve noticed an uptick in buyer inquiries for my listings and an increase in sellers reaching out to list their properties, signaling a vibrant and busy season ahead!
Market analysis by Matt Brown | Luxury Real Estate Advisor | William Raveis Real Estate
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The Naples real estate market continues to demonstrate resilience, with well-priced, updated properties attracting strong buyer interest. Higher price points are seeing notably more activity compared to last year, with single-family home sales on the rise, although condominium sales are lagging behind. Many sellers who paused listings over the summer are now gearing up to re-enter the market as cooler weather arrives and seasonal residents return. Recently, I’ve noticed an uptick in buyer inquiries for my listings and an increase in sellers reaching out to list their properties, signaling a vibrant and busy season ahead!
There is a lot going on in the Naples real estate market, below is a quick recap – articles and additional news also below, along with my monthly market commentary and graphs.
The Fed’s recent quarter-point rate cut, its first in nine months, signals a shift in focus from fighting inflation to preventing weakening in the job market. With more cuts likely by year-end, this move could have ripple effects across real estate markets, especially in how mortgages, consumer spending, and investment respond to cheaper borrowing costs (full WSJ article here).
North Naples is abuzz with development news. Plans for a new private beach club have advanced (read about the zoning approval here), promising even more luxury coastal amenities. Florida continues to draw new residents from high-tax states such as New York, California, and Illinois (see the migration data), underscoring the state’s long-term appeal.
In real estate, The Ronto Group’s Rosewood Residences Naples are reaching new heights (explore the project), and the Naples Pier welcomed a visit from Homeland Security Secretary Kristi Noem and is set for a $12 million rebuild (get the update). Other headlines include Florida’s largest indoor go-kart track opening in Fort Myers (see what’s coming), the revamp of Oakes Farms Davis Blvd. store (more info). RH (Restoration Hardware) building a flagship furniture store and restaurant in Naples (construction details), and the 5th Ave S hotspot “The French” is rebranding as “Tulia Italian Steak” (full story). Naples’ housing market also shows steady demand (market snapshot).
And in headline-making luxury news, Port Royal Naples’ signature waterfront enclave now boasts Florida’s priciest residence and is being hailed as America’s next super-luxury hot spot (read the Mansion Global feature).
We’re also highlighting two new resources for you this month. Our Naples Healthy Restaurant Dining Options guide showcases some of the area’s top health-focused eateries. And our updated Private Beach Clubs in Naples guide now includes the latest on the proposed Paraiso Beach Club and other premier coastal clubs.
Be sure to check out the latest Naples real estate market reports and news below. As always, if you have questions or need guidance, don’t hesitate to reach out. I’m happy to help.
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Matt
Matt
Naples Healthy Dining
Naples’ dining scene isn’t just about indulgence it’s also home to innovative restaurants that prioritize fresh, wholesome ingredients. From organic cafés to chef-driven menus with vegetarian and gluten-free options, our guide helps you find the best healthy dining spots around town. See where to enjoy Naples’ healthiest restaurants which are both delicious and nourishing.
Explore Healthy Dining OptionsDiscover Naples’ Private Beach Clubs
Private beach clubs remain one of Naples’ most sought-after lifestyle perks, combining pristine Gulf access with exclusive amenities. Our updated guide now includes the proposed Paraiso Beach Club along with established favorites, helping you compare membership offerings, locations, and lifestyle benefits in one place.
View Private Beach Clubs Guide
Naples MLS Data August 2025
August 2025: Naples Market Trends and Commentary
In this month’s Naples real estate market trend review, I charted the market trends for all properties in Naples over $2M and included separate single family home and condominium trend lines as well as the combined trend line for all properties. The charts display market data over the last 5.5 years. Please note that most charts represent a 12-month rolling average or rolling total.
AVERAGE SALES PRICE
12-month rolling average
Single Family Homes: $5,451,028
+14.8% YoY
| Condo: $3,747,688+6.4% YoY
The average sales price for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: $5,451,028 (+14.8%)
- Condominiums: $3,747,688 (+6.4%)
- All Property Types: $4,994,953 (+15.7%)
AVERAGE PRICE PER SQFT
12-month rolling average
Single Family Homes: $1252/SF
+9.2% YoY
| Condo: $1,227/SF+0.2% YoY
The average sales price per square foot for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: $1252/SF (+9.2%)
- Condominiums: $1,227/SF (+0.2%)
- All Property Types: $1,246/SF (+6.0%)
MONTHS SUPPLY
12-month rolling average
Single Family Homes: 11.0 months
-13.4% YoY
| Condo: 13.6 months+36% YoY
This is one of the most informative metrics regarding the current supply/demand balance of the real estate market activity since it combines the pace of sales with the number of properties currently available. The months of supply metric tells us how long it would take for all the properties on the market to be sold if sales continued at the current pace and no additional listings came on the market. Nationwide 6 months of supply is often considered to be a balanced market but within Naples luxury market, the typical level of supply escalates up to 30+ months as the price point increases.
The months of supply for single family homes and condominiums in Naples over $2M for June 2025 (compared to June 2024):
- Single Family Homes: 11.0 months (-13.4%)
- Condominiums: 13.6 months (+36%)
- All Property Types: 11.7 months (-0.8%)
HOMES FOR SALE
12-month rolling average
Single Family Homes: 577 homes
-3.2% YoY
| Condo: 260+2.8 YoY
The number of single family homes and condominiums for sale in Naples over $2M for June 2025 (compared to June 2024):
- Single Family Homes: 577 homes (-3.2%)
- Condominiums: 260 condos (+2.8%)
- All Property Types: 837 properties (-1.4%)
NEW LISTINGS
12-month rolling total
Single Family Homes: 1,603
+7.3% YoY
| Condo: 708-2.2% YoY
The total number of new listings of single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 1,603 homes (+7.3%)
- Condominiums: 708 condos (-2.2%)
- All Property Types: 2,311 properties (+4.2%)
PENDING SALES
12-month rolling total
Single Family Homes: 724
+16.2% YoY
| Condo: 286-13.6% YoY
The total number of pending sales of single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 724 homes (+16.2%)
- Condominiums: 286 condos (-13.6%)
- All Property Types: 1,010 properties (+5.9%)
TOTAL SALES
12-month rolling total
Single Family Homes: 629
+12.1% YoY
| Condo: 230-24.3% YoY
The total number of single family homes and condominiums sold in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 629 homes (+12.1%)
- Condominiums: 230 condos (-24.3%)
- All Property Types: 859 properties (-0.7%)
TOTAL DOLLAR VOLUME OF CLOSED SALES
12-month rolling average
Single Family Homes: $3,428,696,354
+28.8% YoY
| Condo: $861,968,225-19.5% YoY
The total dollar volume of closed sales for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: $3,428,696,354 (+28.8%)
- Condominiums: $861,968,225 (-19.5%)
- All Property Types: $4,290,664,579 (+14.9%)
AVERAGE DAYS ON MARKET
12-month rolling average
Single Family Homes: 118 days
+31.1% YoY
| Condo: 108 days+24.1% YoY
The average days on the market for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 118 days (+31.1%)
- Condominiums: 108 days (+24.1%)
- All Property Types: 115 days (+29.2%)
AVERAGE PERCENT OF LAST SALES PRICE
12-month rolling average
Single Family Homes: 7.8%
-1.7% YoY
| Condominiums: 6.6%-1.9% YoY
The average discount below the last asking price for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):
- Single Family Homes: 7.8% (-1.7%)
- Condominiums: 6.6% (-1.9%)
- All Property Types: 7.5% (-1.9%)
Area Real Estate News September 2025
Area Real Estate News Summary
If you would like to look back at all our monthly news posts, check out our Facebook feed or our LinkedIn feed.
Private Beach Club Zoning Advances in North Naples
A private beach club is planned for Gulf Shore Drive in North Naples. The Collier Planning Commission approved the rezoning, with final county commissioner review scheduled for October 14.
Full story →
Private Beach Club Zoning Advances in North Naples
A private beach club is planned for Gulf Shore Drive in North Naples. The Collier Planning Commission approved the rezoning, with final county commissioner review scheduled for October 14.
Florida Gains Residents as New York, California, Illinois Lose Most
Florida is the big winner in migration, gaining billions in income, while New York, California, and Illinois continue to lose taxpayers and tax dollars a clear shift from high-tax to low-tax states.
Full story →
Florida Gains Residents as New York, California, Illinois Lose Most
Florida is the big winner in migration, gaining billions in income, while New York, California, and Illinois continue to lose taxpayers and tax dollars a clear shift from high-tax to low-tax states.
Ronto Group Reaches New Heights with Rosewood Residences Naples
The Ronto Group tops off Rosewood Residences Naples, a luxury beachfront condo project with 42 ultra-luxury units and exclusive Rosewood services, set to finish in late 2026.
Full story →
Ronto Group Reaches New Heights with Rosewood Residences Naples
The Ronto Group tops off Rosewood Residences Naples, a luxury beachfront condo project with 42 ultra-luxury units and exclusive Rosewood services, set to finish in late 2026.
Florida’s Largest Indoor Go-Kart Track Opens in Fort Myers
FastTrax Entertainment unveils a $20 million, three-level indoor racing complex with Florida’s largest go-kart track, bowling, arcade, and dining. Karts reach 22 mph, and the facility hosts VIP events. Grand opening: September 5.
Full story →
Florida’s Largest Indoor Go-Kart Track Opens in Fort Myers
FastTrax Entertainment unveils a $20 million, three-level indoor racing complex with Florida’s largest go-kart track, bowling, arcade, and dining. Karts reach 22 mph, and the facility hosts VIP events. Grand opening: September 5.
Oakes Farms Plans Return to Davis Boulevard with Larger Market
Nearly three years after Hurricane Ian, Oakes Farms plans a major redevelopment with a larger two-story market, mixed-use retail, parking, and possible residential or hotel space aiming to reopen in about two years.
Full story →
Oakes Farms Plans Return to Davis Boulevard with Larger Market
Nearly three years after Hurricane Ian, Oakes Farms plans a major redevelopment with a larger two-story market, mixed-use retail, parking, and possible residential or hotel space aiming to reopen in about two years.
Tim Aten Knows: Site Work Begins For 2 Housing Projects
A 184-unit apartment and townhome community is underway at Collier Blvd. and Grand Lely Drive, set to finish in 2027. North Naples’ 150-unit Mattson at Vanderbilt with workforce housing has also begun construction.
Full story →
Tim Aten Knows: Site Work Begins For 2 Housing Projects
A 184-unit apartment and townhome community is underway at Collier Blvd. and Grand Lely Drive, set to finish in 2027. North Naples’ 150-unit Mattson at Vanderbilt with workforce housing has also begun construction.
Naples Area Housing Market Shows Resilience as Demand Holds Steady
Pending sales in Naples jumped nearly 20% in July, with cash buyers driving demand. Inventory is down from spring peaks, single-family closings rose 13%, and median home prices remain well above pre-pandemic levels.
Full story →
Naples Area Housing Market Shows Resilience as Demand Holds Steady
Pending sales in Naples jumped nearly 20% in July, with cash buyers driving demand. Inventory is down from spring peaks, single-family closings rose 13%, and median home prices remain well above pre-pandemic levels.
FEMA to Approve $11.4M for Naples Pier Demo and Rebuild
Naples will receive $12M+ in federal funding to demolish and rebuild the hurricane-damaged pier. Final approval awaits the Army Corps permit, with reconstruction expected to take 1½ years at a $26M total cost.
Full story →
FEMA to Approve $11.4M for Naples Pier Demo and Rebuild
Naples will receive $12M+ in federal funding to demolish and rebuild the hurricane-damaged pier. Final approval awaits the Army Corps permit, with reconstruction expected to take 1½ years at a $26M total cost.
Tim Aten Knows: Plans Approved for Waterside Shops Changes
Waterside Shops in Naples is getting major updates: new standalone RH, Williams Sonoma, Pottery Barn, and Eddie V’s locations, plus Dior and Brunello Cucinelli boutiques inside, with openings set for late 2025–early 2026.
Full story →
Tim Aten Knows: Plans Approved for Waterside Shops Changes
Waterside Shops in Naples is getting major updates: new standalone RH, Williams Sonoma, Pottery Barn, and Eddie V’s locations, plus Dior and Brunello Cucinelli boutiques inside, with openings set for late 2025–early 2026.
Florida’s Priciest Home Crowns Gulf Coast’s Luxury Hotspot
Naples’ Port Royal is setting records with a $225M sale, making it Florida’s priciest enclave an exclusive haven where just 600 homes rival Palm Beach and Malibu in ultra-luxury living.
Full story →
Florida’s Priciest Home Crowns Gulf Coast’s Luxury Hotspot
Naples’ Port Royal is setting records with a $225M sale, making it Florida’s priciest enclave an exclusive haven where just 600 homes rival Palm Beach and Malibu in ultra-luxury living.
Fed Lowers Rates by Quarter-Point, Signals More Cuts Are Likely
The Fed cut rates by 0.25%, its first in nine months, citing slower job growth despite stubborn inflation. Officials expect at least two more cuts this year to support the labor market amid uncertainty.
Full story →
Fed Lowers Rates by Quarter-Point, Signals More Cuts Are Likely
The Fed cut rates by 0.25%, its first in nine months, citing slower job growth despite stubborn inflation. Officials expect at least two more cuts this year to support the labor market amid uncertainty.
Luxury Condos Planned for Former Burger King Site in North Naples
The former Burger King at 9271 Tamiami Trail N. will be replaced by Mercato West, a 28-unit luxury condo complex with pools, rooftop decks, and modern amenities, accessed via 92nd and 93rd Avenue North.
Full story →
Luxury Condos Planned for Former Burger King Site in North Naples
The former Burger King at 9271 Tamiami Trail N. will be replaced by Mercato West, a 28-unit luxury condo complex with pools, rooftop decks, and modern amenities, accessed via 92nd and 93rd Avenue North.
Featured ListingsNaples · Updated Daily
Search Naples Homes For Sale
Below are Naples’ newest properties on the market priced above $2,000,000. See any that are interesting? Let’s connect! If you’d like to search all Southwest Florida properties, visit our website → SEARCH → Search Properties page.
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Southwest Florida & Naples Real Estate Market Reports
Each month our real estate newsletter includes previous months published market reports for the Naples Florida area, which includes the William Raveis luxury real estate market report and the Naples Board of Realtors (NABOR) market report.
Where can I download the full Naples luxury market reports?
The complete reports are available below. For the full archive, visit all Naples market reports →
William Raveis · Official Report
Naples & Bonita Springs (William Raveis) – Aug 2025
All price tiers, community snapshots, 12-month rolling trends. Southwest Florida MLS west of US 41.
NABOR® · Monthly Market Data
Naples Board of Realtors (NABOR) – Aug 2025
Full NABOR® analysis of all price segments, inventory trends and year-over-year comparisons.
Matt Brown · Monthly Newsletter
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Every past edition in one place: market data, commentary and the stories behind the numbers, month by month.
The data tells a story. Let's talk about what it means for you.
Matt Brown is one of the top-ranked luxury real estate agents in Naples, with $700M+ in career sales across Port Royal, Pelican Bay, Grey Oaks, Park Shore, and every major Naples luxury community. Whether you are buying, selling, or evaluating the market, a direct conversation with Matt covers more ground than weeks of online research.
Featured ListingsNaples · Updated Daily
