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July 2025 Naples Market Report: Bay Colony’s Beachfront Luxury

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Naples is shining bright this summer with national accolades, exciting openings, and vibrant local events that remind us why we love living here!


Matt Brown, Naples Luxury Real Estate Advisor.
Market analysis by Matt Brown | Luxury Real Estate Advisor | William Raveis Real Estate
RealTrends Verified: #922 Nationally  &  #13 in Naples (2024)  ·  Top 1.5% of Agents Nationwide (2025)
$700M+ Career Sales  ·  $50M+ in 2024  ·  CLHMS  ·  GRI  ·  23+ years experience  ·  (239) 580-8864

A highlight for our community-USA Today readers and judges named the Naples Winter Wine Festival the best wine festival in the country, surpassing events in California and New York. This celebrated event not only brings world-class wines to Naples but also raises millions for local nonprofits.

Evening on Fifth brought dining specials and live music on July 10, and will return on August 14 (details here). Looking ahead, Mercato Nights Music Series kicks off on August 7 and continues every first Thursday with free outdoor concerts, food, and drinks in a lively evening setting (details here). And don’t miss Art After Hours at Artis-Naples on July 30, with free museum admission and extended gallery hours (details here).

If you’re considering a move, many families ask about local schools when planning their Naples relocation. I’ve created a comprehensive guide to School Options in Naples, FL, covering public, private, and alternative schools to help you confidently plan your move.

I’m also featuring Bay Colony this month, one of Naples’ most exclusive beachfront communities with private beach clubs, elegant high-rises, estate homes, and premier golf access within Pelican Bay. If you are looking for refined coastal living in Naples, Bay Colony deserves your attention.

Be sure to check out the latest Naples real estate market reports and news below, or use our property search tools to explore Naples’ current listings by neighborhood, price, or lifestyle. As always, if you need guidance or have questions, don’t hesitate to reach out. I’m always happy to help!

Best Regards,
Matt

Exploring School Options in Naples

Finding the right school is often one of the first priorities for families moving to Naples. From A-rated CCPS public schools to top-tier private and charter options, Naples offers a variety of educational pathways to match your family’s needs and values. My in-depth guide helps parents understand zoning, application timelines, and school performance across Collier County, so you can align your home search with the educational opportunities that matter most.

Explore Naples School Guide

Discover Bay Colony

Bay Colony represents the pinnacle of beachfront living in Naples, offering a secure, gated enclave within Pelican Bay. Residents enjoy private beach access, the Bay Colony Beach Club, tennis courts, and optional membership at the exclusive Bay Colony Golf Club. With luxurious high-rises like Brighton, Biltmore, and Remington, as well as grand estate homes, Bay Colony combines unmatched Gulf-front views with privacy and resort-level amenities for those seeking a refined Naples lifestyle.

Explore Bay Colony Homes
Naples MLS Data
June 2025

June 2025: Naples Market Trends and Commentary

In this month’s Naples real estate market trend review, I charted the market trends for all properties in Naples over $2M and displayed the single family home and condominium trend lines as well as the combined trend line for all properties. The charts display market data over the last 5.5 years. Please note that most charts represent a 12-month rolling average or rolling total.

AVERAGE SALES PRICE
12-month rolling average
Single Family Homes: $5,498,662 +18.2% YoY | Condo: $3,705,662+3.0% YoY
AVERAGE SALES PRICE

The average sales price for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: $5,498,662 (+18.2%)
  • Condominiums: $3,705,662 (+3.0%)
  • All Property Types: $4,987,854 (+15.8%)
AVERAGE PRICE PER SQFT
12-month rolling average
Single Family Homes: $1,260/SF +11.9% YoY | Condo: $1,225/SF-1.1% YoY
AVERAGE PRICE PER SQFT

The average sales price per square foot for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: $1,260/SF (+11.9%)
  • Condominiums: $1,225/SF (-1.1%)
  • All Property Types: $1,250/SF (+7.6%)
MONTHS SUPPLY
12-month rolling average
Single Family Homes: 14.2 months +1.4% YoY | Condo: 15.9 months-24.2% YoY
MONTHS SUPPLY

This is one of the most informative metrics regarding the current supply/demand balance of the real estate market activity since it combines the pace of sales with the number of properties currently available. The months of supply metric tells us how long it would take for all the properties on the market to be sold if sales continued at the current pace and no additional listings came on the market. Nationwide 6 months of supply is often considered to be a balanced market but within Naples luxury market, the typical level of supply escalates up to 30+ months as the price point increases.

The months of supply for single family homes and condominiums in Naples over $2M for June 2025 (compared to June 2024):

  • Single Family Homes: 14.2 months (+1.4%)
  • Condominiums: 15.9 months (-24.2%)
  • All Property Types: 14.7 months (+8.1%)
HOMES FOR SALE
12-month rolling average
Single Family Homes: 734 homes +6.1% YoY | Condo: 328+6.8 YoY
HOMES FOR SALE

The number of single family homes and condominiums for sale in Naples over $2M for June 2025 (compared to June 2024):

  • Single Family Homes: 734 homes (+6.1%)
  • Condominiums: 328 condos (+6.8%)
  • All Property Types: 1,062 properties (+6.3%)
NEW LISTINGS
12-month rolling total
Single Family Homes: 1,598 +6.3% YoY | Condo: 722+2.3% YoY
NEW LISTINGS

The total number of new listings of single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: 1,598 homes (+6.3%)
  • Condominiums: 722 condos (+2.3%)
  • All Property Types: 2,320 properties (+5.0%)
PENDING SALES
12-month rolling total
Single Family Homes: 697 +8.2% YoY | Condo: 279-14.7% YoY
PENDING SALES

The total number of pending sales of single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: 697 homes (+8.2%)
  • Condominiums: 279 condos (-14.7%)
  • All Property Types: 976 properties (+0.5%)
TOTAL SALES
12-month rolling total
Single Family Homes: 620 +4.7% YoY | Condo: 247-13.9% YoY
TOTAL SALES

The total number of single family homes and condominiums sold in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: 620 homes (+4.7%)
  • Condominiums: 247 condos (-13.9%)
  • All Property Types: 867 properties (-1.4%)
TOTAL DOLLAR VOLUME OF CLOSED SALES
12-month rolling average
Single Family Homes: $3,409,170,412 +23.7% YoY | Condo: $915,298,605-11.3% YoY
TOTAL DOLLAR VOLUME OF CLOSED SALES

The total dollar volume of closed sales for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: $3,409,170,412 (+23.7%)
  • Condominiums: $915,298,605 (-11.3%)
  • All Property Types: $4,324,469,017 (+14.2%)
AVERAGE DAYS ON MARKET
12-month rolling average
Single Family Homes: 114 days +25.3% YoY | Condo: 110 days+39.2% YoY
AVERAGE DAYS ON MARKET

The average days on the market for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: 114 days (+25.3%)
  • Condominiums: 110 days (+39.2%)
  • All Property Types: 112 days (+28.7%)
AVERAGE PERCENT OF LAST SALES PRICE
12-month rolling average
Single Family Homes: 7.5% -1.2% YoY | Condo 6.0%-1.5% YoY
AVERAGE PERCENT OF LAST SALES PRICE

The average discount below the last asking price for single family homes and condominiums in Naples over $2M over the last 12 months (compared to the same 12 month period a year ago):

  • Single Family Homes: 7.5% (-1.2%)
  • Condominiums: 6.0% (-1.5%)
  • All Property Types: 7.1% (-1.3%)
Area Real Estate News
July 2025

Area Real Estate News Summary

If you would like to look back at all our monthly news posts, check out our Facebook feed or our LinkedIn feed.

Ritz-Carlton, Naples Ranked Among Florida’s Best Resorts

In Travel + Leisure’s 2025 World’s Best Awards, The Ritz-Carlton, Naples earned a top spot among Florida’s best resorts, recognized for its luxury amenities, beachfront location, and exceptional guest experience.

Full story →

Naples Beach Club Nears Opening as $1 billion Project

The highly anticipated $1B+ Naples Beach Club, anchored by a 220-room Four Seasons Hotel, 58 beachfront residences, signature dining, and a 30,000 sq ft spa, will debut this fall. A new Tom Fazio-designed golf course is slated for 2026.

Full story →

Naples Secures 100+ Acres for Conservation

The City of Naples and Naples Beach Club Holdings have finalized a landmark conservation easement, permanently protecting 104 acres of the former Naples Beach Hotel golf course as open green space.

Full story →

$133M Florida Mansion Tops 2025’s Biggest Home Sales

Naples dominates luxury real estate with 3 of the top 10 priciest U.S. home sales this year—including a record $133M estate. Notably absent from the list: David Hoffmann’s $85M Port Royal purchase.

Full story →

Artists in Bloom at Naples Botanical Garden

Starting July 19, explore a new art exhibit in Kapnick Hall showcasing local artists inspired by the Garden’s plants and colors. Included with admission through October 26.

Full story →

From Blackbird to Bahama Breeze: Naples Restaurant Shake-Up

The local dining scene saw major shifts in early 2025, with closures like Bahama Breeze and HobNob, new openings like Blackbird Modern Asian and Estia Estiatorio, and several spots relocating, rebranding, or returning post-Hurricane Ian.

Full story →
Featured Listings
Naples · Updated Daily

Below are Naples’ newest properties on the market priced above $2,000,000. See any that are interesting? Let’s connect! If you’d like to search all Southwest Florida properties, visit our website → SEARCH → Search Properties page.

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Southwest Florida & Naples Real Estate Market Reports

Each month our real estate newsletter includes previous months published market reports for the Naples Florida area, which includes the William Raveis luxury real estate market report and the Naples Board of Realtors (NABOR) market report.

Where can I download the full Naples luxury market reports?

The complete reports are available below. For the full archive, visit all Naples market reports →

Naples & Bonita Springs (William Raveis) – June 2025
William Raveis · Official Report

Naples & Bonita Springs (William Raveis) – June 2025

All price tiers, community snapshots, 12-month rolling trends. Southwest Florida MLS west of US 41.

Naples Board of Realtors (NABOR) – June 2025
NABOR® · Monthly Market Data

Naples Board of Realtors (NABOR) – June 2025

Full NABOR® analysis of all price segments, inventory trends and year-over-year comparisons.

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RealTrends Verified: #922 Nationally · #13 in Naples (2024) · Top 1.5% of Agents Nationwide (2025)

The data tells a story. Let's talk about what it means for you.

Matt Brown is one of the top-ranked luxury real estate agents in Naples, with $700M+ in career sales across Port Royal, Pelican Bay, Grey Oaks, Park Shore, and every major Naples luxury community. Whether you are buying, selling, or evaluating the market, a direct conversation with Matt covers more ground than weeks of online research.

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