WILLIAM RAVEIS REAL ESTATE MARKET REPORT – JANUARY 2026
Bonita Springs & Naples Luxury Market Report
As we step into 2026, the Naples real estate market continues to show signs of normalization — not contraction, not acceleration — but balance. After several years of volatility, we’re seeing a market that is increasingly defined by property type, price point, and location.
In both Naples and Bonita Springs real estate, the story is no longer about broad market momentum. It’s about precision. Certain segments are strengthening, others are recalibrating, and luxury buyers remain highly selective. Understanding where leverage exists — and where it doesn’t — is what matters now.
Here’s what January’s data tells us.
Naples Housing Market Snapshot
Single-family homes
- Closed sales rose 5% year-over-year. Sales above $2 million increased 13%.
- Inventory declined 11%, leaving roughly 9 months of supply.
- Average pricing rose 5%, while median pricing adjusted slightly lower year-over-year.
- Single-family demand — especially at higher price points — remains intact. Inventory tightening supports pricing stability in desirable areas.
Condominiums (Naples & Bonita Springs)
- Closed sales declined 3% year-over-year
- Inventory stands at approximately 13 months of supply
- Average pricing declined 10% year-over-year.
- The condo segment is more balanced, with buyers moving selectively and prioritizing quality and value.
Naples Luxury Real Estate – West of U.S. 41
From Port Royal to Bonita Beach Road, the coastal luxury market tells a different story.
Luxury Single-Family ($1M+ West of 41)
- Closed sales increased 35% year-over-year.
- Inventory declined 22%
- Average pricing rose 3%
Demand strengthened in this prime coastal corridor, with fewer new listings entering the market.
Luxury Condominiums ($1M+ West of 41)
- Closed sales declined 20%
- Inventory reflects approximately 17 months of supply
- Average pricing declined 11%.
This segment is deliberate and price-sensitive, but not distressed.
If you’re considering buying or selling in Naples or Bonita Springs, broad statistics only tell part of the story. I provide customized, neighborhood-specific analysis based on your exact community, property type, and price range. You can reach me anytime at 239) 580-8864
What new homes are on the market in Naples, Florida?
Why choose Matt Brown as your Naples real estate agent?
If you’re considering buying or selling in the Naples or Bonita Springs real estate market, the big headlines don’t always reflect what’s happening in your specific segment. What matters most is how your neighborhood, property type, and timing fit into today’s Naples housing market.
Each part of the market is moving a little differently right now. Understanding where you stand, or where you’re looking to buy, makes all the difference.
I’m always happy to talk through your plans and offer clear, straightforward guidance. You can reach me anytime at (239) 580-8864.
